How to Price Your Products as a Coach, Consultant or Freelancer

Pricing is one of the most difficult parts of running a business. It's easy to make mistakes, especially when you're just starting out.

Pricing can be an art, but it's also a science. You need to understand how to calculate your costs, estimate the value of your services, and account for other factors that affect pricing such as market trends and competition.

The more you know about how to price your products and services, the better off you'll be.

Latest posts

Pricing Strategies for Profit Maximisation: Tips from a Business Coach
August 15, 2023

Pricing Strategies for Profit Maximisation: Tips from a Business Coach

Discover the awesome secrets to profit maximisation through effective pricing strategies in today's competitive business landscape and more..

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How to Set the Right Pricing Strategy for Your Startup
August 7, 2023

How to Set the Right Pricing Strategy for Your Startup

Crafting the right pricing strategy for your startup? Learn from insights on platforms, global considerations, pricing tiers, experimentation, and more.

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Effective Pricing Strategies for Small Service-Based Businesses
June 9, 2023

Effective Pricing Strategies for Small Service-Based Businesses

Explore effective pricing strategies for small service-based businesses. From value-based pricing and competitive pricing to tiered pricing and more.

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Why a Strong Product Strategy Is Critical to Your Success
May 1, 2023

Why a Strong Product Strategy Is Critical to Your Success

Discover why a strong product strategy is critical to your success and explore practical tips on how to build a winning strategy that drives growth.

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The Ultimate Guide to Scaling Your Business: Expert Insights from a Business Coach
April 21, 2023

The Ultimate Guide to Scaling Your Business: Expert Insights from a Business Coach

Learn how to scale your business with expert insights on creating a scalable model, efficient processes, team building, customer retention, and more.

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5 Ways You Can Increase Profit in Your Business
March 31, 2023

5 Ways You Can Increase Profit in Your Business

Boost your business profits with these 5 effective strategies, covering product value, cost reduction, upselling, customer retention, and tax planning.

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Should I Put My Prices on My Website
February 22, 2023

Should I Put My Prices on My Website

If you're looking for a way to increase sales and build trust with customers, we discuss whether putting your prices on your website is an easy win or not!

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Price Optimisation Tips: How to Set Competitive Prices that Maximise Profit
January 27, 2023

Price Optimisation Tips: How to Set Competitive Prices that Maximise Profit

Businesses can ensure their prices are competitive and generate maximum profits. In this article, we will discuss some of the best pricing strategies.

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Tips to Increase Your Business Revenue
May 12, 2022

Tips to Increase Your Business Revenue

The primary aim of any enterprise is to have a income from the sale of products and investments. It helps make marketing strategies to increase income.

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Electronic Shelf Labels - 4 Advantages You Never Knew About
April 23, 2022

Electronic Shelf Labels - 4 Advantages You Never Knew About

The retail sector has become more evolved. The widespread use of technologies such as state-of-the-art point-of-sale hardware and software combinations

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Productising Your Services - Tyler Gillespie
April 12, 2022

Productising Your Services - Tyler Gillespie

When you are a service-based business owner, it is easy to get stuck in day-to-day work. Service businesses can be very difficult to scale.

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Double Your Revenue in 90 Days - Simon Severino
April 12, 2022

Double Your Revenue in 90 Days - Simon Severino

Joining Robin on the Fearless Business Podcast is Simon Severino, CEO of Strategy Sprints, Europe’s leading remote growth advisory.

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Is a Subscription Model Suitable For My Business?
April 12, 2022

Is a Subscription Model Suitable For My Business?

In this episode of The Fearless Business Podcast, business coach and host Robin Waite answers the most common question he gets asked in Fearless Business

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Why Offering Discounts is Hurting Your Business
April 12, 2022

Why Offering Discounts is Hurting Your Business

Everyone loves a bargain. With Black Friday and Cyber Monday on the horizon businesses are now adopting the strategy to offer discounts on their products.

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Why Charging Time For Money Doesn't Work - Robin Waite
April 12, 2022

Why Charging Time For Money Doesn't Work - Robin Waite

Host and coach Robin Waite shares the common reason why most small businesses and freelancers are underselling themselves - they are charging by the hour!

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A Guide to Pricing Your Services as a Coach or Consultant
April 12, 2022

A Guide to Pricing Your Services as a Coach or Consultant

When it comes to charging for your services, it’s about finding a balance. Charging an amount higher than people want to pay will result in poor sales.

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What to Avoid When Deciding Your Prices - More Than a Few Words
April 12, 2022

What to Avoid When Deciding Your Prices - More Than a Few Words

Robin was recently featured on More Than a Few Words a podcast run by entrepreneur and former corporate executive Lorraine Ball talking Pricing Strategy!

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How To Increase Profit Margins From Your eCommerce Store
April 12, 2022

How To Increase Profit Margins From Your eCommerce Store

No matter how successful your eCommerce store is, you will want to increase your profit margins. Increasing your profit margin is easier said than done.

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Coaches - When to Tell Someone Your Prices
April 12, 2022

Coaches - When to Tell Someone Your Prices

We've all experienced this as coaches a prospective client drops into messenger or sends an email very first question they ask is, “How much does it cost?”

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How to Price Your Coaching Packages
April 12, 2022

How to Price Your Coaching Packages

In today's video - How to Price Your Coaching Packages. Take note of what I recommend then you can charge more for your coaching packages and programmes.

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Why Charging By the Hour is Unethical
April 12, 2022

Why Charging By the Hour is Unethical

Many service businesses are charging by the hour and when you break this down it is fundamentally unethical. Pricing Strategies Series for Coaches.

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How to Start a Day Spa (Beauty Therapy) Business from Scratch
April 12, 2022

How to Start a Day Spa (Beauty Therapy) Business from Scratch

In today's episode you will be learning about how to not only how to start a Day Spa Business but specifically how to Grow a Day Spa Business to 6-figures.

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A Few Ideas to Reinvent Your Business
April 12, 2022

A Few Ideas to Reinvent Your Business

​This was prompted by a post Daniel Priestley put into his Oversubscribed group, here's how some of my clients have reset and reinvented their businesses.

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First $100k Podcast Interview - Joseph Warren
April 12, 2022

First $100k Podcast Interview - Joseph Warren

Earn $100K+ Annually As A Fearless Business Coach Making Real Life-Changing Differences In Your Clients' Lives with Robin Waite and Joseph Warren

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Expanding Your Biz: Some Of The Ways You Can Do It
April 12, 2022

Expanding Your Biz: Some Of The Ways You Can Do It

​Starting a business may have been a huge tick off the bucket list when you finally took that plunge. You work hard, it becomes the success it is today

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What Are The Money Opportunities Like In The Freelance World?
April 12, 2022

What Are The Money Opportunities Like In The Freelance World?

You’re a freelancer. You work when you want, where you want, and for a rate you set all by yourself. You count in all the costs of your day to day life.

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Are You Selling Yourself Properly Online?
April 12, 2022

Are You Selling Yourself Properly Online?

​When it comes to running a website, especially if you’re using it to drive commercial opportunities, you’ve got to sell yourself properly online.

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Follow Your Dreams And Make Money? It Can Be Done!
April 12, 2022

Follow Your Dreams And Make Money? It Can Be Done!

Many people choose to break into the world of entrepreneurship and follow their dreams of working for themselves to make money.

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​How to Solve Your Business Problems
April 12, 2022

​How to Solve Your Business Problems

Quite often I see business owners misdiagnosing the problems in their business’ as marketing problems when in reality your business Is just broke.

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Easy Ways to Try and Boost your Business Profits
April 12, 2022

Easy Ways to Try and Boost your Business Profits

​If you know that you need to boost your business profits, but you don’t really know how to go about doing this, then you are certainly not alone.

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7 Reasons Why Nobody Buys Your Products or Services
April 12, 2022

7 Reasons Why Nobody Buys Your Products or Services

Do you want to know Why Nobody Buys Your Products or Services? It could be Confusion, Technology, Apathy, Price, Ambivalence, The Way You Dress or Tenacity

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Tips to Improve Your Product Sourcing Procedures
April 12, 2022

Tips to Improve Your Product Sourcing Procedures

​When you are running a retail business of any sort, having the right suppliers is just as important as having the customers to sell to.

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Customer Lifetime Value
April 12, 2022

Customer Lifetime Value

When I first set up a design agency 10+ years ago we were told to focus on £10k+ projects. Turns out smaller projects created customer lifetime value.

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