How to Get the Most out of Your Social Media

You've probably heard that social media is a great way to market your business. As with anything, though, it's not as simple as just signing up and tweeting away. Social media requires strategy, planning, and research — if you want to be successful.

The good news is that there are plenty of resources out there to help you get started.

This site offers tips on using all the major social networks such as Facebook, Twitter, LinkedIn, Pinterest and Google +. These articles cover everything from etiquette to marketing strategies for each platform.

Latest posts

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Reasons Why Small Businesses Shouldn't Ignore Their Online Presence

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Instagram Notes: The New Way to Connect with Your Followers

Instagram Notes: The New Way to Connect with Your Followers

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Top 7 Impacts of Social Media on Business in 2024

Top 7 Impacts of Social Media on Business in 2024

Explore the Top 7 Impacts of Social Media on Business in 2024. Discover how digital platforms are transforming customer engagement, brand loyalty, and more

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Social Media for the Shy - How to Create an Online Avatar for Your Stories, Reels, and Video Courses

Social Media for the Shy - How to Create an Online Avatar for Your Stories, Reels, and Video Courses

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Connecting with Customers: Enhancing Customer Engagement Through Social Media

Connecting with Customers: Enhancing Customer Engagement Through Social Media

Learn powerful strategies to enhance customer engagement on social media. From user-generated content to live sessions, discover techniques to thrive.

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Maximising Instagram's Potential: A Comprehensive Guide to SMM Panels

Maximising Instagram's Potential: A Comprehensive Guide to SMM Panels

Elevate your Instagram game with SMM panels – the digital marketing sidekicks transforming online presence. Uncover the mechanics, advantages, and more.

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How Social Media Amplifies Your Business Reach and Influence

How Social Media Amplifies Your Business Reach and Influence

Explore how social media transforms businesses. From platform precision to influencer impact, unlock strategies for expanding reach and influence.

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Social Media Management Platform: Top Tools for You

Social Media Management Platform: Top Tools for You

Discover the top social media management platforms to enhance your digital marketing efforts. From audience targeting to analytics, and more.

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Mastering Social Media: Leveraging Online Platforms for Business Growth

Mastering Social Media: Leveraging Online Platforms for Business Growth

Mastering social media is crucial for business growth in the digital era. Learn the importance of social media, understand different platforms, and more.

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Gaining Outreach Advantage- Proven Media Pitch Tips For Young Startups

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For a startup build a tailored media list, attend relevant events, personalise pitches, use storytelling, craft headlines, and a strong online presence.

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Social Media Advertising: A Gateway to Success for Startups

Social Media Advertising: A Gateway to Success for Startups

Explore how social media advertising as a pivotal strategy for startups, aiding audience reach, brand recognition, and business success.

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The 5 Biggest Mistakes Businesses Make on Instagram

The 5 Biggest Mistakes Businesses Make on Instagram

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How to Quickly Master Social Media For Businesses: 5 Tips

How to Quickly Master Social Media For Businesses: 5 Tips

Discover 5 essential tips to quickly master social media marketing for your business, from choosing the right platforms to measuring your results.

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Influencer Marketing in 2023: Styles and Trends

Influencer Marketing in 2023: Styles and Trends

Discover key influencer marketing styles and trends to build your brand in 2023. Stay ahead of the curve with our guide on user generated content.

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Are Blue Ticks on Social Media Really Worth It?

Are Blue Ticks on Social Media Really Worth It?

Blue ticks and verified badges have become pretty popular on social media. But why? Do they really mean anything at all? Are they worth it?

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The Role Of Social Media In Business Coaching

The Role Of Social Media In Business Coaching

Social media has become an essential resource for businesses to increase market visibility and build relationships with customers for business coaches.

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Revolutionise Your Social Media Strategy: Free Video-Sharing Platforms for Business Owners

Revolutionise Your Social Media Strategy: Free Video-Sharing Platforms for Business Owners

We compare 6 platforms for promoting social media and business videos. Promote videos on YouTube, Tiktok, Instagram, and Facebook and receive free views.

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5 Tips For Using Social Media To Grow Your Business

5 Tips For Using Social Media To Grow Your Business

As a business owner, it is vital to stay up-to-date with the latest tools and trends in marketing. Social media is a great way to grow your business.

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Product Video Production: 5 Top Tips

Product Video Production: 5 Top Tips

Customers are far more likely to engage with promotional product videos than other forms of content because they offer a more engaging experience.

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How to Maximise Your Exposure With LinkedIn and Grow Your Business

How to Maximise Your Exposure With LinkedIn and Grow Your Business

Linkedin is a powerful tool. Not only does it help you connect with potential clients, but it can help you grow your network and grow your business.

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8 Ways to Promote Your Content Using Social Media Automation

8 Ways to Promote Your Content Using Social Media Automation

As a business owner, you know that content promotion is key to your success, especially in the age of digital marketing and social media automation.

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How to Ensure Your Product Launch Event Goes Smoothly

How to Ensure Your Product Launch Event Goes Smoothly

The launch of a new product is an exciting time and it’s something that shouldn’t be overlooked. By making a real splash with a Product Launch event.

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Why Your Marketing Strategy Needs Social Media

Why Your Marketing Strategy Needs Social Media

Whether you are running a small business or a fully fledged global enterprise you need to make sure that social media marketing or something of a priority.

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4 Expert Ways To Convert Online Followers To Customers

4 Expert Ways To Convert Online Followers To Customers

With the increase in people spending more time online, social commerce and social selling have increased. Businesses are enjoying high conversion rates.

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How Can Businesses Accelerate Their Social Media Strategy?

How Can Businesses Accelerate Their Social Media Strategy?

Understanding the needs of your target audience via is critical to helping your business thrive in this highly competitive world of social media.

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Tips to Create Engaging Instagram Reels and TikTok Videos

Tips to Create Engaging Instagram Reels and TikTok Videos

Creating engaging Instagram Reels and TikTok videos for your brand or business is the most effective strategies to increase followers and customers.

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The 2 Things You Should Utilise in Your Business

The 2 Things You Should Utilise in Your Business

So, you have decided you want to run your own business, that is great. There is a lot that you need to be doing to create an effective business plan.

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Top 5 Types Of Digital Marketing Your Business Should Invest In

Top 5 Types Of Digital Marketing Your Business Should Invest In

Every company has a digital marketing strategy and invests money in it. It's not for naught. Marketing is an integral component of any business.

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How To Get Your Business’s Messages Across Powerfully

How To Get Your Business’s Messages Across Powerfully

Getting your overall message across and any kind of message along the way can be quite difficult when you don’t have a huge audience right away.

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Your First 1000 Followers on Twitter - Dan Rice

Your First 1000 Followers on Twitter - Dan Rice

Are you wanting to use Twitter more for your business? Fancy getting an insight into creative ideation and building authentic relationships in business?

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Disrupting Social Media - Sam Evans

Disrupting Social Media - Sam Evans

What happens when you take a different approach to social media marketing? What happens when you disrupt the norm? With Gather Social founder Sam Evans.

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Using Social Media To Promote Your Business: 6 Tips

Using Social Media To Promote Your Business: 6 Tips

​If you own a business, you probably spend plenty of your time trying to promote it on social media, build brand awareness, improve customer relationships.

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3 Things You Need to Know Before You Can Attract Online Buyers

3 Things You Need to Know Before You Can Attract Online Buyers

​Attracting online buyers is not always as easy as it sounds. Sometimes you have to admit defeat and get the professionals involved, here's three to know.

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The Top Marketing Trends for Small Businesses in 2022

The Top Marketing Trends for Small Businesses in 2022

From the Metaverse to artificial intelligence (AI), marketers will be facing uncharted territory in 2022 due to the demands of the COVID-19 pandemic

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2022 Guide: How to Improve Your Social Media Engagement as a Small Business

2022 Guide: How to Improve Your Social Media Engagement as a Small Business

Do you find yourself regularly posting for your business on social media only to feel frustrated when engagement dwindles? Here's how to reverse that.

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5 Reasons Why Small Businesses Should Give TikTok Attention

5 Reasons Why Small Businesses Should Give TikTok Attention

There’s no way anyone can ignore the fact that TikTok is booming. The hottest social media platform evolved into a highly engaging short-form video hub.

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Importance of Having a Social Media Presence for A New Start-up

Importance of Having a Social Media Presence for A New Start-up

3.96 billion people actively used social media in 2020, a 10.9% increase from the previous year. Social media is increasingly powerful tool for a business.

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How to Create a Social Media Plan for Your Business

How to Create a Social Media Plan for Your Business

Use these 5 simple steps to come up with a killer social media marketing plan to scale up your business.

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Growing Your Digital Presence to Compete in 2021

Growing Your Digital Presence to Compete in 2021

Looking ahead to 2021, it’s hard to know how everything will unfold. What we do know is with a larger digital presence you need touchpoints with customers.

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