January 18, 2024
AI is transforming how people discover brands online. According to research from Bain & Company, 80 per cent of search users now rely on AI-generated summaries for at least 40 per cent of their queries, causing a 15–25 per cent drop in organic web traffic. A global survey by Yext found that 43 per cent of consumers use AI tools like ChatGPT or Gemini daily, and 62 per cent trust AI to guide their brand decisions.
For marketing agencies, this shift is more than a trend. As discovery moves into generative AI and conversational platforms, traditional SEO is no longer enough. White-label AI visibility platforms give agencies a way to track how clients appear in these AI-driven environments, deliver branded insights, and help their clients secure visibility where it now matters most.
Here are three top white-label AI visibility platforms for agencies in 2026, offering tools that let you measure, report, and act on your clients’ visibility in an AI-first world.
Verbatim Digital is an emerging company that helps organisations understand and improve their visibility across AI-powered platforms such as ChatGPT, Perplexity, and Google Gemini. Its proprietary AI Visibility Tool tracks how brand content and information appear within these systems.
The company’s AI Visibility Audit provides detailed findings on how well a brand is represented in AI-driven search and content environments. Agencies can white-label these audits, presenting them as part of their own branded service. Verbatim Digital has gained attention for being both accurate and affordable, making it a practical choice for agencies that want to expand into AI visibility reporting without investing in complex software.
Highlights
Visibili.ai is a dedicated AI visibility platform built for agencies and digital marketing teams. It monitors visibility across AI-generated search, online content, and social sources. The platform offers white-label dashboards and branded reports, allowing agencies to deliver custom visibility analytics to their clients.
By combining traditional SEO indicators with AI discovery metrics, Visibili.ai helps agencies present a complete picture of how their clients appear across both search engines and AI platforms. This balance of data makes it a powerful tool for agencies that want to provide modern visibility insights under their own brand.
Highlights
Finseo merges SEO analytics with AI visibility tracking, giving agencies a unified platform to measure online performance. It provides white-label access, custom domains, and branded dashboards that help agencies maintain a consistent presentation across all client communications.
Finseo tracks visibility on both search engines and AI platforms such as ChatGPT, Claude, Gemini, and Perplexity. This combined view allows agencies to show how their clients are performing in both traditional and AI-driven discovery environments. It is particularly useful for agencies that want to integrate AI visibility reporting into their SEO or digital performance services.
Highlights
AI visibility is becoming an essential part of digital strategy. Agencies that begin exploring it today will gain an early advantage as discovery tools evolve beyond search engines. Starting with small, clear projects allows teams to learn how AI systems interpret content and how that affects client exposure online.
The most effective agencies will be the ones that turn visibility data into practical direction. Explaining trends, connecting insights to real outcomes, and helping clients adapt their content to changing digital behaviour will create lasting value. In a market where attention depends on how AI presents information, understanding visibility will soon be as important as mastering search itself.
A white-label AI visibility platform is a tool that allows your marketing agency to track how your clients' brands appear in AI-driven environments, like ChatGPT or Gemini summaries. You can then present these insights to your clients under your own branding.
With a growing number of consumers using AI tools for search and to make brand decisions, traditional organic traffic is declining. To stay relevant, your agency needs to measure and improve client visibility on these new AI platforms where discovery is now happening.
The article suggests Verbatim Digital is a practical choice for agencies looking to expand into AI visibility reporting without a heavy initial investment. It's noted for being both affordable and easy to deploy.
Yes, platforms like Visibili.ai and Finseo are designed to do just that. They combine AI discovery metrics with traditional SEO indicators, giving you a complete picture of your client's online performance across both search engines and AI platforms.
You can create lasting value by turning visibility data into practical direction. This means explaining trends to your clients, connecting the insights to business outcomes, and helping them adapt their content so it performs well in an AI-first world. The experts at Robin Waite Limited can help you build these strategic services.
