Best Tips to Design Websites with AI in 2024: A Next Level Guidance

Last Updated: 

May 14, 2024

Nowadays, there is no excuse for not having a website, especially as artificial intelligence (AI) revolutionises the web design process. AI has transformed many industries, including web design. Whether you are a beginner or a professional web designer, AI tools can help you create websites faster and explore new possibilities for your projects.

It's not just one area of AI that's growing. Companies are creating new ways to train AI models, improve analytics techniques, and upgrade hardware to run more powerful applications. With the rise of generative AI, many of these advancements are becoming available to individual users.

This guide covers you if you want to use this new technology for Web Design Orlando. We'll discuss the following tips for designing websites With AI in 2024.

Key Takeaways on Designing Websites with AI

  1. Quality Input Data: The effectiveness of AI in web design relies on the quality of input data; ensure comprehensive information about your brand, target audience, products/services, and brand identity.
  2. AI Website Builders: Utilise AI website builders to create custom websites without coding knowledge, streamlining the design process and enabling personalised templates.
  3. Stay Current with AI Technology: Keep abreast of advancements in AI technology and infrastructure to maximise its potential in web design, leveraging platforms like OpenAI for text generation and staying data-driven.
  4. Develop AI Products: Build AI products and solutions tailored to your industry needs, utilising machine learning algorithms to analyse data and provide valuable insights to customers.
  5. SEO Optimisation with AI: Leverage AI for SEO optimisation, focusing on keyword usage, content quality, search intent alignment, and technical site performance to enhance search engine visibility.
  6. Marketing Strategies: Develop robust marketing strategies based on customer personas and demographic data, ensuring alignment with customer needs and interests.
  7. AI-Powered UX Features: Enhance website interactivity and personalisation with AI-powered features, such as dynamic content generation, offered by end-to-end website creation platforms or standalone vendors.
Discover Real-World Success Stories

Top 7 Tips to Design Websites With AI in 2024:

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1. Gather essential information.

Often, the quality of an AI output is determined by the quality of the input data. A comprehensive brand dossier can help your AI solution make the right decisions. While a complete style guide is not required, you should be aware of basic details such as:

  • The purpose of your site
  • Your target audience:
  • The products or services you intend to sell
  • What sets you apart in the marketplace
  • An idea of your brand's personality and values.

2. Use an AI Website Builder.

Using AI website builders is one of the simplest ways to incorporate AI into website design. You can create a custom site with an AI website builder without knowing how to code.

The site builder usually asks you to describe the site you want. The AI then creates a new template based on your prompt.

For a personal website, consider the Premium plan, which begins at $2.99 monthly. It includes a free domain name, unlimited bandwidth, and 100GB of SSD storage space, sufficient for maintaining a blog or portfolio.

3. Leverage AI technology and infrastructure.

Competing in the AI industry today means staying current with the latest technologies and maximising their potential. The industry is rapidly changing, with annual growth rates of 37.3% projected until 2030.

Finding the right platform to build on is critical for survival in the AI market. For example, a generative AI company will require a method for producing text and displaying it to users. Open AI provides users with API access so that they can build that capability into their apps. Going open-source and training your language model for in-house use may be a better option if you're concerned about privacy.

Having a great AI product entails having significant data. To train, you must collect and process high-quality datasets to train your AI models—otherwise, your product won't produce high-quality customer results.

To create an efficient organisation, you must implement workflows and automation. They are the gears that will keep your AI Web Design Orlando company running while you and your team focus on innovating and developing new features to improve the product.

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4. Develop AI products and solutions.

After finding the platforms and data you will use to build your AI business, the next step is to create your AI products and solutions.

This process entails taking what you already know and figuring out how to apply it in the real world. For example, you could start an AI business in the transportation industry. If you can analyse data from traffic sources and roads, you can create a product to help fleet managers manage their vehicles on the road.

During this process, you will analyse your data using machine learning algorithms. Once you have an AI model trained on your data, you can use new information to analyse what you have and offer valuable insights to customers.

This process will not end with one pass. Working on your AI model requires ongoing effort as you collect additional customer data and feedback. Over time, continue to validate your product to ensure it remains the best solution on the market.

5. Optimise your site for SEO using AI.

Considering how 35% of US internet users discover new brands through search engines, you'll want to avoid treating search engine optimisation (SEO) as an afterthought when developing a website. There are technical and on-page SEO factors to keep in mind, such as:

  • Using keywords naturally and strategically in your content
  • Providing detailed content on all of your pages.
  • Matching search intent and content
  • Ensure each site page is crawlable and includes alt text, title tags, and meta descriptions.
  • Ensure your site runs smoothly (i.e., loads quickly, provides a good user experience, etc.).

6. Develop marketing and business development strategies.

A strong marketing strategy can mean the difference between a successful startup and one that has a great product but needs more traction to get off the ground.

Creating a marketing campaign means understanding your customers, their locations, and their problems. Begin by defining your customer personas or firmographic data. Research your customers' demographics, interests, issues, and anything else relevant to what you can offer.

7. Add AI-powered UX features.

AI can help you personalise or make your website more interactive by generating dynamic content in addition to static content.

End-to-end AI website creation platforms, such as Wix, may include these tools as enhancements to their toolkits. Alternatively, look for standalone vendors who specialise in specific AI-powered tools.


AI technology can significantly improve and streamline the website development process. When using AI tools to design your site, following the best practices to ensure a successful and user-friendly result is critical. By following these key AI web design tips, you can improve your website's user experience and functionality.

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