December 5, 2022
Fashion in the workplace has long followed a defined and sometimes rigid code, traditionally emphasising formality, structure, and a neutral colour palette. As Gen Zs and Millennials rise to prominence in corporate spaces, they are reshaping these norms and introducing a new wave of creativity and self-expression into the professional wardrobe. This shift reflects the evolution of values, work cultures, and identity politics.
For decades, "dressing professionally" meant tailored suits, muted tones, and conservative styling. These standards reflected an era when conformity was equated with credibility. However, younger generations bring a different perspective. For Gen Z and Millennials, authenticity and individuality often hold more value than tradition.
Rather than dismissing the idea of professionalism entirely, they are redefining what it looks like. It's now common to see tailored trousers paired with graphic tees, statement sneakers complementing blazers, or even gender-neutral attire that challenges the binary nature of traditional office dress codes.
Remote and hybrid work models, which surged during the pandemic, have had a lasting impact on office fashion. Working from home gave professionals the freedom to dress more comfortably, and this comfort-focused approach has carried over into the office.
Think cosy knitwear replacing structured blazers, or flexible jogger-style pants made in high-quality fabrics taking the place of stiff slacks. Dress codes are loosening in many companies to reflect this shift. Millennials and Gen Z are less likely to revert to restrictive dress norms, instead advocating for attire that blends comfort with professionalism.
Younger professionals are also more attuned to environmental and social issues. As a result, they’re supporting brands that prioritise ethical manufacturing, sustainability, and transparency. This conscientious consumption is reflected in their wardrobe choices, which favour thrifted clothing, sustainable materials, and an investment in quality over quantity.
This approach disrupts the cycle of fast fashion, which was once dominant in workwear. A simple, ethically sourced button-down shirt may now carry more prestige than a flashy designer label, especially when it aligns with one's values.
Platforms like Instagram, TikTok, and Pinterest are significant style influencers. Young professionals draw inspiration from fashion influencers and peers, often sharing their own takes on what office style can look like. Hashtags like #workfit or #officestyle are brimming with innovative looks that blur the lines between business casual and personal expression.
This online exposure has democratised fashion trends, making it easier for people to experiment and refine their own workplace style. It has also helped to normalise diverse and creative dress codes, which would have once seemed out of place in many offices.
Gen Z and Millennials are more outspoken about diversity and inclusion. Fashion is one way they express this. For many, clothing serves as a mode of self-expression and a statement of identity, whether that involves cultural heritage, gender expression, or a political stance.
For example, younger professionals might choose to wear clothing that represents their cultural background or opt for pieces that challenge gender norms, such as skirts or makeup on men. The modern office is gradually becoming a place where such expressions are not only accepted but celebrated.
With the rise of wearable tech and digital-forward lifestyles, there’s also a practical element in the way Millennials and Gen Z dress for work. Smartwatches, blue-light glasses, and even accessories like earbuds have become part of the daily work uniform. Functionality plays as big a role as form, fitting for a generation that prizes multitasking and innovation.
Even wardrobe staples are adapting: think wrinkle-resistant fabrics, moisture-wicking shirts, and bags with built-in chargers. These style choices include productivity tools that seamlessly integrate fashion with the modern demands of the workplace.
While older generations might have stuck to minimalism in accessories, Gen Z and Millennials are incorporating fun and unexpected elements into their work outfits. One example is the use of unique scarves and wraps to add a touch of flair. A growing trend is the rave pashmina, a colourful, expressive wrap that, while rooted in festival culture, is now being styled in surprisingly professional ways.
The key here is balance. A brightly patterned pashmina over a neutral outfit can add just the right amount of edge, demonstrating that professionalism and creativity can coexist.
While many companies have relaxed their dress codes, not all workplaces are equally flexible. Young professionals have become adept at reading the room, adapting their style based on company culture, client meetings, or specific industries. This ability to shift between different fashion "modes" is a skill in itself, demonstrating both awareness and confidence.
It’s not about rebelling against the rules, but rather, intelligently navigating them to maintain both personal authenticity and professional credibility.
Forward-thinking companies are catching on. Many are revising outdated dress code policies to accommodate a more modern, inclusive vision of professional attire. They recognise that when employees feel comfortable and authentic, they’re often more engaged and productive.
This has opened the door to more diverse hiring and retention strategies, creating work environments where people from all walks of life feel seen and valued.
Gen Zs and Millennials are not just shifting office fashion, they’re transforming what professionalism looks like from the ground up. With values rooted in individuality, comfort, sustainability, and inclusivity, they are challenging outdated norms and replacing them with a more vibrant, human-centred approach.
For businesses, adapting to this new era of office fashion is about embracing a workforce that values authenticity and innovation. For the rest of us, it might just be the perfect excuse to bring a little more personality into our nine-to-five wardrobes.
