April 13, 2021
KC Rossi is a serial entrepreneur who has scaled multiple 6 and 7-figure operations over the last 3 decades in business. She now helps female leaders do the same (without burning out). KC is a daily meditator on a mission to spread good vibes and believes that anything we desire is possible.
The Fearless Business podcast welcomes KC Rossi, a serial entrepreneur who now helps female leaders build their own 6 and 7-figure businesses from a place of mindset, positivity, and saying goodbye to burnout. The post covers some of the top tips shared in the podcast.
From KC’s view, you have reached peak performance when you are feeling really good and feeling energised. There is an effortless flow and fluidity to everything you do. You feel satisfied in your work and don’t beat yourself up or think you need to do more. Even if you do experience those rougher patches, you still feel aligned in your work.
To arrive at this level of peak performance, you want to really tune in to your deep why and understand the driving forces behind your business so that it doesn’t feel like work. You also understand that life happens. Peak performance doesn’t have to mean perfection, but rather embracing a process which works for you. You are allowing yourself to create your destiny and make something deeper than a hashtag trend.
You feel truly aligned with the content you are putting out there and celebrate your wins. There are a lot of worries about ‘faking it until you make it’ and impostor syndrome, but when your actions are coming from a place of feelings, thoughts, and emotions, then this is when the most authentic content and business as a whole is made.
The unrealistic strive for perfectionism can lead to overthinking and procrastination.
Seeking simplicity is one way to combat this mindset.
Not everything has to include multiple chains or links. You don’t have to be on every single app that exists.
By keeping things simple, you are reducing chances of processes breaking down and everything unravelling.
On a greater level, the pandemic has bombarded us with digital distractions and this drains your productivity and focus. The satisfaction gained from watching a funny YouTube video does not last long.
Digital minimalism provides some stillness, and in turn, this gives space for our own creative energy to come forward, rather than always looking to others for inspiration. Through this minimalistic approach, there are many benefits. You receive clearer thinking, more efficiency, and less expenses from impulse buys. More than that, you continually grow and shift your energies, and make new connections. You have the ability to see your business with a fresh perspective and not be afraid to strip it down to better serve you and your clients.
Combine the digital aspect with the physical side of minimalism such as the feng shui and energy of your workspace and your environment, these come together to bring you positivity, optimism, and focus.
Even though you think you are doing less working from home, burnout still happens. Everyone is spending less time being outdoors, seeing people, and more, which would usually contribute to a better work and life balance. Lockdown has made many people become more attached to phones and apps. Email inboxes become to-do lists and the constant noise of social media and the internet can start to take over your life from as soon as you wake up to the minute you go to bed.
Giving yourself boundaries and guidelines to stick to are vital for reducing burnout and giving you more freedom. Boundaries at first seem like more rules to follow, rather than freedom, but in time you realise that you are freer because you are less attached to your phone and can enjoy your time without any pressure.
To reduce the risk of this digital-induced burnout, remember to always ask yourself questions and start to recognise patterns of behaviour. If you feel yourself picking up your phone and scrolling constantly, really question how that made you feel or if it has benefitted you in any way.
The pandemic has highlighted the importance of choice and reflecting on your life. You get to choose what is serving you or what isn’t. Social media isn’t all bad, indeed there are many positives such as connecting with people and being part of groups and following others which really aligns with your interests.
It is about recognising the right balance though, and knowing when to take a step back from the screen because you are starting to feel drained or experiencing the negative effects of social media such as comparison thoughts.
Finding confidence so that you don’t compare yourself to others or seek validation on social media is part of peak performance. It is important to be mindful of why you are posting something. Are you creating a highlight reel or are you sharing true, authentic content that aligns with you and your audience? Cultivating confidence is an ongoing process. Be kind to yourself, trust yourself, and lean into your intuition. Being human, there are naturally things which affect our confidence levels, so it is important to be mindful and have practices which help give you that boost.
Are you ready to embrace a more mindful approach to business? Listen to the full episode for even more details.
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